Blog
Digital Discovery
Learnings, teachings and tips & tricks for anyone wanting to up their marketing game.
What Is SEO and Why Is It So Important?
If your business has a website - as most modern-day businesses should - you’ve likely heard of Search Engine Optimisation (SEO). It’s a term often surrounded by technical jargon such as ‘search volume’ or ‘backlinks’ and can easily be considered too complex for business owners to bother with. The good news is that SEO - on the Sunshine Coast and beyond - doesn’t have to be as complicated as it seems.
Why Social Media is Important for your Small Business
Social media marketing is a great way to reach new prospects, customers and business partners, but that isn't the only reason why your small business should be on social media. Here are 10 other reasons why social media marketing is important for your business.
15 Tips to Effectively Work from Home
Covid and its subsequent lockdowns have made working from home more and more commonplace - from business owners setting up a home office and employees working remotely, to freelancers working wherever their laptops are. But it’s not an easy change, so here are a few tips and tricks to make sure you get the most out of your working day.
6 Reasons to Invest in Your Brand
In the world of branding size doesn’t matter - you don’t need to be a big business or have a large budget in order to define your brand. But if you take the time to invest in your brand, it can help grow your business and boost profitability. So to make sure branding moves up in your to-do list, here are some reasons why you should take this time.
Benefits of Outsourcing Your Marketing
You don’t need to be a marketing specialist to see the benefits marketing can have for your business. But, what about the benefits of outsourcing your marketing instead of doing the DIY-juggle?
8 Tips to Help Your Business Get More (Good) Reviews
If you want your business to stand out online, then you need reviews. Good ones, and lots of them! But many business owners just sit around and wait for these to pour in by themselves. Unfortunately, that rarely happens. So here are 8 ways you can help your business get more (good) reviews.
10 Ways to Get Free Online Visibility for your Business
In the world of digital marketing, visibility and traffic is the goal of any business owner. But if you don’t have the big bucks of Coca Cola or Toyota, then free ways to generate visibility of your business and traffic to your website are a must. Here are our top 10 tips to achieve just that.
Why Google My Business is Important for your Business
If your business services a local area - whether with products or a service - then you need a Google My Business listing. We know, we know… ANOTHER page you have to remember to keep up to date. But check out these top benefits that having a Google My Business listing can have for your business, and we reckon you’ll have it set up before you even get to the end of this blog!